Engagements
Three Ways to Hire Me
I am usually brought in when a content operation is producing the wrong things, or producing the right things in a way that cannot survive a regulator, an audit or a doubling in volume. Both are systems problems wearing an editorial costume.
Selected Clients
Twenty-eight years of mastheads, brands and one Formula One World Champion. Ask about any of them and I will tell you exactly what I did.
How Engagements Work
Permanent Leadership
Permanent · remote on GMT+3 · Head of Content
What I do at casinos.org, done for you: own the standard, the team and the publishing system. I set the review standard, hold compliance from AGCO advertising rules to state geo-licensing, and build the gates that enforce both without relying on anyone's memory.
28 years of editorial judgement and the engineering to run it at volume. One hire instead of three.
On-Site Engagement
One week to three months · your office · defined end
Market launches, platform migrations, post-acquisition integration, compliance remediation. Work with a start, an end and a deliverable, done in the building with your team. I fly in, run it, document it and hand it over, and you do not carry the salary afterwards. Malta, Gibraltar and London are the usual addresses; British passport, so Gibraltar is straightforward.
Build and Hand Over
Fixed scope · remote · documented handover
A governed content pipeline, an editorial standard your team follows because it is enforced, or a compliance audit that runs against your live site on a schedule instead of living in a spreadsheet. ChipReign is the working demonstration: the same machinery, built inside your stack, documented, handed over. Ask for the walkthrough →
Who I Work With
Operators, affiliates and publishers in regulated verticals. Gambling first, but the method is not gambling-specific: it applies anywhere publishing carries legal consequence, from finance to health to firearms.
- Operators and affiliate groups whose content team predates their compliance obligations.
- Publishers moving from hand-written output to AI-assisted production, who need it governed before it scales.
- Agencies who need a senior editorial and compliance head on a named engagement.
- Investors and boards wanting an honest read on whether a content asset is worth what it is being sold for.